Brand360
Back to homepage

AI Readiness

20 checks — website readiness for AI

.md

AI Readiness analyzes how well your website is prepared for being cited by AI search engines. 20 checks in 5 categories evaluate structured data, crawler accessibility, content quality, trustworthiness and technical signals.

FREE1×/per month20 checks
BASICUnlimited20 checks
PROUnlimited20 checks

5 evaluation states

Each check can have a state: pass (100pts), partial (50pts), fail (0pts), n/a (excluded from scoring) or strategic_tradeoff (50pts). Checks marked * are context-sensitive — may be N/A based on website type.

Weighted average — 5 categories

The overall AI Readiness score is a weighted average of 5 categories: Crawlability & Access, Content Structure, Trust & Entity Signals, Delivery Formats and Technical Signals. Each category has its own weight based on AI visibility impact.

AI Crawlability & Access

A1 to A5 — structured data and AI access

A1Organization schema

Organization or LocalBusiness schema with company name, logo, and contact information.

FREEBASICPRO
A2Product schema*

Product schema for e-shops with price, availability, and ratings.

FREEBASICPRO
A3FAQ schema*

FAQPage schema — increases the chance of appearing in AI answers.

FREEBASICPRO
A4Review/Rating schema*

Review or AggregateRating schema for products and services.

FREEBASICPRO
A5AI bot policy

Policy for GPTBot, ClaudeBot, CCBot, Google-Extended, PerplexityBot in robots.txt. Evaluates blocking and consistency.

FREEBASICPRO

AI Content Structure

A6 to A13 — llms.txt, content structure and quality for AI

A6llms.txt existence

Checks for the existence of /llms.txt — a direct channel for AI crawlers.

FREEBASICPRO
A7llms.txt content quality*

Evaluates llms.txt quality — site description, section links, .md references. N/A if A6=fail.

FREEBASICPRO
A8llms-full.txt (bonus)*

Bonus check — complete content export for LLM crawlers. Never penalizes.

FREEBASICPRO
A9BLUF (Bottom Line Up Front)

Whether the main idea is in the first 40-80 words below H1 — AI extracts from there.

FREEBASICPRO
A10Content structure (lists, tables)

Use of lists and tables for better AI processing.

FREEBASICPRO
A11FAQ section on page*

Presence of a FAQ section on the page — a source for AI answers.

FREEBASICPRO
A12Definitions / glossary*

Use of <dl> or definition patterns for precise explanations of terms.

FREEBASICPRO
A13Knowledge chunkability & content depth

Content divisibility into chunks + depth and readability of text.

FREEBASICPRO

AI Trust & Entity Signals

A14 to A16 — trustworthiness and entity signals

A14Reference / evidence signals

Numbers, statistics, citations, and external sources strengthening content credibility.

FREEBASICPRO
A15Freshness signals*

Date signals: datePublished, dateModified, <time> tags — content freshness.

FREEBASICPRO
A16Entity & author completeness

E-E-A-T signals: About page, contact, Person schema, privacy policy, terms of service, address.

FREEBASICPRO

AI Delivery Formats & Knowledge Access

A17 to A19 — formats and access to knowledge

A17AI-friendly content formats & feeds

.md links, RSS/Atom feed, JSON API — machine-readable access to content.

FREEBASICPRO
A18Linkability of key facts

Whether key facts are directly linkable (anchor links, IDs on headings).

FREEBASICPRO
A19Changelog / release notes*

Presence of a changelog or release notes — a signal of regular updates.

FREEBASICPRO

Technical AI Signals

A20 — technical readiness

A20Semantic HTML

Use of <article>, <section>, <nav>, <aside>, <main>, <figure> — 3+ = pass.

FREEBASICPRO

Try AI Readiness

Find out if your website is ready for AI search engine citations and what to improve for better visibility.

Run AI Readiness